With 2020 on the horizon, CFOs are thinking about the potential challenges they will face in the New Year. Increased competition and the threat of a possible economic downturn are prompting many organizations to find new ways to cut costs, increase agility, and better distinguish themselves from their competitors. To achieve these goals, many organizations are looking not only to modernize themselves digitally but also to undergo a comprehensive business transformation. But as more organizations plan on executing digital finance transformations in 2020, one must ask, “what is the role of the CFO today?”